In previous blog I talk about emails and some of its
advantages and disadvantages, now I want to add one more disadvantage of email
i.e. Information gets lost in emails, but this disadvantage is eliminated by
blogs, podcasts and wikis as they provide an easy communication and better
track on what’s said.
A Blog is a website having journal entries commonly written
by individuals with comments added by interested readers. When audio is added
in the blog it becomes a Podcast. And a Wiki is a website that allows
collaborative editing of its content by its visitors/users.
A Blog is written by an individual to express their view
point or knowledge about any topic to the possible viewers, like here I am writing
this blog. And businesses use blog to keep employees, management and customers
informed and to receive feedback continuously.
Application of blog in business helps company to:
- Share knowledge and expertise
- Build additional web traffic
- Connect with potential buyers
Some other advantages of blogs are:
- Blog is easy to create - There are many websites providing this feature. Some of them which I use are blogger.com, weebly.com and blog.com.
- Blog is easy to use – No need to learn html or other scripting language to create web page, just write whatever you want to post.
- Updating a blog is quick process.
- Having a blog is much cheaper than having a website.
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